Socially Chic Events
Event Planning & Styling
Copywriting + Tagline
About the Project
We were excited to get the call from Owner Monica Renee to help her enhance the Socially Chic brand. Having met her a few years ago, we instantly connected and we hoped to one day work with her. When that day came, we jumped at the chance to create a sophisticated, creative and luxury website for her established business. The challenge was to create an online presence for an existing brand and uplevel the marketing that SCE already had in place. When we met Monica, she was already selling SCE merchandise, had darn good marketing materials (banner, flyers, business cards, etc), and had a solid client base and following. It was our pleasure to create a lux & modern website that was inspired by a few beautiful elements that make up a successful event: flowers, invitation emblems and subtle texture.
Since working with us and launching her website on January 1, 2016, Socially Chic has received 35 new email subscribers and has received nothing but positive feedback on how well polished, user friendly and gorgeous the site is. In addition to new website subscribers, their social media following has increased by about 100 followers. Also, Monica is receiving at least one event inquiry per week about her event planning services. Our goal of creating an opulent & modern online presence was accomplished because everyone who views the website automatically assumes her pricing is higher than what it is! Socially Chic has also been contacted by numerous businesses and a few media outlets for potential business and advertising opportunities.
We talked to Monica about her experience with us, and she had this to say:
Why did you decide to work with SMG?
About 1 year ago I was vending at Over Accessorized Girls Night Out when Toni approached me and complimented my display and marketing materials at my booth. During this time we briefly chatted about each of our businesses and Toni left me with her DIY Bland to Brand workshop flyer and business card. I really enjoyed the conversation we had and would always view her newsletter when I received it. I really liked her approach and style and knew eventually we would work together in the future.
Did you have any hesitations about working with us?
I never had any hesitations about working with Toni because I could tell she was about her business and had a passion for her craft. In Toni’s online newsletter she was always very upbeat and informative. I knew we would be a good fit.
What did you like best about working with SMG?
What I LOVED most about working with Toni was her creative eye. Toni really brought my vision to life and exceeded my expectations. I was going for a wow factor lush look and that is exactly what she gave me and some. Toni also had great ideas to help me improve my marketing to gain a certain audience. I am not the most tech savvy person, but Toni made the experience easy and set up a lot of my templates for me such as my online newsletter, social media templates and introduced me to new programs that will make my administrative duties more effective and less time consuming.
Is there anything you would have liked to see done differently throughout our interaction? If so, what?
Toni did everything great! She kept in touch on a regular basis and kept me up to date on the status of my project. She was very organized and helped keep me on tract. I wish I was a little more focused during our interaction. While working on the project of my website it was a VERY busy and stressful time in my life balancing 2 jobs, a medical emergency, family life, and an array of other demanding new responsibilities. I am so appreciative that Toni had the patience and ambitious spirit to deal with me during this time!
What’s the most important thing people should know about working with Toni?
Toni knows her stuff and is about her business. She will get the job done and can bring your vision to life. Toni is detail oriented, organized, and very thorough. Toni is just the best to ever do it!